My part in the making of the commercial was modeling the peanuts that appear from the Planters can. The peanuts are originally based off of structured light scans and those were used more to reference scale. For the majority of the modeling I just referred to photographs of each nut, while modeling and uv'ing them in Maya. I only used Zbrush for a small portion of the process to sculpt any details that weren't present in the scans.